Tuesday, June 24, 2014

If You Missed it Earlier

Check out this aritcle to find out where did signage begin. Historians speculate that the earliest signs were drawings etched on cave walls of tribal artisans to attract business. So for example, someone making bows or utensils could've created a visual cue - a sign - on their cave to draw customers, so historians believe.

Thursday, June 19, 2014

Timeless tips to attract more customers

What’s behind door number three? The answer to that is the proverbial determining factor in whether or not a customer walks through your front doors or a competitor’s. Whatever your business or budget, great signs are the best – and most cost-effective – way to draw customers to you.

Monday, June 16, 2014

Friday, June 13, 2014

5 Marketing Tips for the Optical Practice

Many medical practitioners may cringe at the words marketing or advertising, which can evoke images of annoying infomercials, newspaper ads, mailers, cheesy billboard ads, or other less-than-desir...

Thursday, June 12, 2014

Saturday, June 7, 2014

A brief history of the sign industry

From the earliest of times, signs have been central to trade, industry and commerce, evolving from crude etchings that told stories, to much shorter forms that signified a place or the purpose of an establishment. While technology has brought in the “information age” and with it a shift away from “brick and mortar” establishments and towards virtual ones, the sign, physical or digital, and its importance for industry, remains.

Thursday, June 5, 2014

Radiant Orchid is Color of the Year

There’s a jaunty and rambling line delivered by the actress Meryl Streep, portraying a character “loosely” based on the infamously acerbic Anna Wintour, editor of Vogue. In that line, she launches into a rant that connects an incredulously broad range of social-political events with the emergence of a particular color in the fashion palette. While it may seem far-fetched, it did make for an intriguing proposition: if social-political events shape commercial color, might color also shape social-political landscapes?

Friday, May 30, 2014

Great Business Blog

Sharing a great business blog that discusses varieties of topics like designing creative wall lobby signs or top 5 marketing tips.

Monday, May 19, 2014

Vote Solar Banner Signage

Vote Solar is a nonprofit grassroots organization working to foster economic opportunity, promote energy security and fight climate change by making solar a mainstream energy resource. They work at the state level all across the country to support the programs necessary to re-power the grid with sunshine. Blue Pond Signs had the chance to design and crate a series of banner signs for the annual Equinox Fundraiser hosted by Vote Solar.

Thursday, May 15, 2014

5 Marketing Tips

Any activity that can advance your practice’s goals, is worth pursuing, whether that be increasing revenues, cutting off new competitors, sustaining market share, improving payer patterns, introducing new services and providers, entering new markets or minimizing negative publicity (for your practice or your type of service).

Tuesday, May 13, 2014

What Do You Know About Commerical Signage?

In this article, the author writes about a vigorous debate is underway about whether or not digital commercial signs are appropriate in the commercial/residential district. in Liberty Village.

Friday, May 9, 2014

Is There a Relationship Between Your Business Sign and the Brand?

Strong sign designs often reflect the business brand. They may weave the company logo into the design or the sign may be the actual logo. Think of the best signs in your city or some of the most recognizable signs in advertising history like the celebrate Holiday Inn signs or McDonald's golden arch signs.

Monday, May 5, 2014

Top 5 Marketing Tips for the Optical Practice

In a study conducted by 3M Corporation for the National Electric Sign Association, they found that compared to radio, television, and newspaper (or print advertising), on-site signage was considerably more effective for small (or independent) businesses. While newspaper ads can help small businesses reach between 24 and 65 percent of their target market, on-premise signage could allow them to reach as much as 100 percent.

Friday, May 2, 2014

Twentynine Palms gets a Facelift

The city of Twentynine Palms at the mouth of the Mojave Desert, Joshua Tree National Park, and the Mojave Preserve will get a facelift to update their signages.

Tuesday, April 29, 2014

Do Not Make the Same Mistakes: Company Logo Sign Design Tips

Check out this article discussing common mistakes people make when designing a business logo sign. Avoid the same mistakes by learning a few tips from this article.

Monday, April 21, 2014

Tips on Business Logo Design

Designing a proper logo for your business can be quite a challenge. Although it can be difficult, it is still important for you to place the proper emphasis on the design of the logo, because it can make quite a difference in the brand recognition of your company.

Wednesday, April 16, 2014

Cool Infographic About Business Signs

Blue Pond Signs released an infographic about how signs benefit a business. Check out this press release to learn more.

Friday, April 11, 2014

Mistakes You Don't Want to Make When Designing a Company Logo Sign

Many companies make mistakes when designing their logo and this can have long-term effects on the business. By avoiding the most common mistakes that go into the logo design, it is possible for you to have a logo that will serve your business for years to come.

Wednesday, April 9, 2014

The Need for ID Law for Food Stamp Purchases

According to Salmon, in 2009 $2.2 billion in benefits were erroneously handed out, according to a report by the Government Accountability Office. Salmon believes that requiring photo ID confirmation at the time of purchase would alleviate this problem and help create better oversight of this program. As of now, the bill is supported strongly by Republicans, including Reps. Bill Posey, R-Fla., David Schweikert, R-Ariz., Trent Franks, R-Ariz., and Jack Kingston, R-Ga.

Monday, April 7, 2014

Tips on Choosing a Wall Sign Logo Designer

All businesses want to stand out in order to provide something of benefit to their customers. One of the ways for you to be able to accomplish this is to have a logo designed that will suit your needs. In fact, it has been said that having a logo that is well designed is one of the most important issues in regards to identifying your business to your customers.

Friday, April 4, 2014

What Are Some Common Mistakes When Designing a Company Logo?

When starting a business or when trying to improve it, there are a number of things that need to be kept in mind. One detail that is often overlooked until the last minute is designing the company logo. This logo will be used on signs outside of the business as well is on stationary and in many other key areas. Check out this article to learn what are some common mistakes when designing a company logo.

Wednesday, April 2, 2014

Local Business Signs in Austin Gets the Spotlight on Jimmy Kimmel Show

Check out this blog post about the Jimmy Kimmel Show tapping in Austin during the SXSW convention featuring local business signage.

Sunday, March 30, 2014

Sign Ordinance In Albany, GA

In Albany, GA, a task force recently met to discuss the implications of a new sign ordinance that concerns sign age and appearance. What exactly did the ordinance entail? Learn the four main points in the new ordinance.

Thursday, March 27, 2014

Conscious Commercial Signage

Toronto has two designated special sign districts Yonge-Dundas Square and the Gardiner Expressway corridor. Liberty Village borders the Gardiner Expressway, which makes residents especially sensitive to the presence of digital or electronic signs which pepper the corridor.

Tuesday, March 25, 2014

What Are Some Iconic American Neon Signs

Some of the most iconic American neon signs include Schrafft’s candy shop neon sign of Charlestown, Massachusetts and Vegas Vic. To find out what other signs made the list check out this blog post.

Saturday, March 22, 2014

What is the Relationship of Your Business Sign and Your Brand?

If you missed it earlier, check out this article to learn more.

Wednesday, March 19, 2014

If You Missed it Earlier

Here is a great article on how to choose the right color schemes for your business sign.

Monday, March 17, 2014

Things You Should Know When Creating Corporate Signage

Business signs are integral to a company’s advertising and marketing plan. Be sure to look at many signs before creating your own; you want your sign to promote your brand as effectively as possible. Be sure to work with a company that has a solid reputation for quality and design excellence.

Saturday, March 15, 2014

Blog Post From Blue Pond Signs

I want to share this interesting blog post about how signs can drive local tourism. Check it out!

Thursday, March 13, 2014

Business Sign and Your Brand

Strong sign designs often reflect the business brand. They may weave the company logo into the design or the sign may be the actual logo. Think of the best signs in your city or some of the most recognizable signs in advertising history like the celebrate Holiday Inn signs or McDonald's golden arch signs. The sign supports the brand and its logo and ties, in its concrete way, ties the advertising together with imagery that reinforces who that business is and what it does.

Monday, March 10, 2014

Tips on Branding Your Business

A company's brand is important because it helps people remember your business. In this article, learn some tips on branding your business.

Saturday, March 8, 2014

Choosing Colors Color Schemes for Your Custom Business Sign

In this article, the author offers some great tips to help business owners choose a color scheme. Choosing colors are important because it brings a message to the customers. Learn more by reading the article.

Thursday, March 6, 2014

The Relationship Between Your Business Sign and Your Brand

A great sign can easily be achieved with forethought and by contacting an expert sign production company. Businesses that use signs effectively know the marketing value of these features. Take time to develop a strong design and you'll see that the investment in time and money is warranted and well worth your while.

Tuesday, March 4, 2014

Check Out This Infographic

Here is a great infographic showing how a business sign is a great advertising strategy.

Thursday, February 27, 2014

How Signs Benefit a Business Infographic

Thinking about a cheaper way to advertise your store? How about adding or upgrading your business signage. Apparently,business signage can attract old and new customers, increase profits and cut business costs.

how signs benefit a business infographic
© 2014 Blue Pond Signs

The Importance of Choosing the Right Colors for Your Business Signage

A business' signage is the first point of contact and brand ambassador for customers or clients, consequently, corporations and savvy small to medium-sized business owners invest a proportionately appropriate amount on the color for their signage. Advertising campaigns like those of Apple's notebook, in assorted colors, display the persuasive potency of color in graphic design and consumer engagement.

Tuesday, February 25, 2014

Manufacturing Sandblasted Signs

If you missed it earlier, check out this article to find out how are sandblasted signs are made.

Sunday, February 23, 2014

Great Business Blog

Check out this blog that covers a range of topic related to business.

Friday, February 21, 2014

In Case You Missed it Earlier

Here is a great article about exterior business signs.

Wednesday, February 19, 2014

Memorial Stadium’s Bomb Scare: Signage Controversy

The prestige of sponsoring UC Berkeley’s famous Memorial Stadium may be overshadowed by a simple faux pas. The internet video game maker Kabam has closed a nearly $18 million deal with UC Berkeley, giving Kabam naming rights to the field.

Monday, February 17, 2014

Happy President's Day!

Hope everyone is enjoying their day off with friends and family.

Saturday, February 15, 2014

Learn How Are Sandblasted Signs Made

Check out this article to find out how are sandblasted signage made.

Thursday, February 13, 2014

Exterior Business Signs: Then and Now

External signs displayed in many locations over the centuries: painted fascia of the building (enter horizontal ribbons between the storefront and floors), the level of the window, and of course, hanging, flat or flush-mounted. This last example is very popular because of the ease with which they can move when / if the company is sold or want to change the image of the seals.

Tuesday, February 11, 2014

How to Choose the Right Color Schemes for Your Business

To choose your foundational colors, you have to know the themes that certain colors evoke and match those to your company's theme. Spas and restaurants choose warm colors (peaches and light oranges, variations of reds and yellows) because of their soothing and relaxing qualities. Another element in proper color choice is visibility – how much or how little do you want to create.

Saturday, February 8, 2014

Learn About Sign Manufacturing Companies and Stucco Signs

Thе stucco sign οr signs уου сhοοѕе wіll bе wіth уου fοr thе long haul ѕο bе sure tο рlасе thеm optimally ѕο thеу саn dο thе job οf identifying аnd promoting уουr business tο potential clients аnd customers. Wіth аn extraordinary design, уουr signs wіll advertise уουr brand οn аn ongoing basis.

Thursday, February 6, 2014

The Washington Monument: A testament to perseverance

The United States was still a young country when plans began formulating to create a monument to one of its’ most respected founding fathers, George Washington. It had only been seven years (1783) since the country had declared itself independent from the Kingdom of Great Britain, when the Continental Congress voted to erect a statue of Washington, commander-in-chief of the American army throughout the Revolutionary War of Independence, and the country’s first president. Washington, DC, was not yet the nation’s permanent capital.

Tuesday, February 4, 2014

Choosng the Right Color Schemes for Your Business Sign

While your company may not have plans to erect a pyramid anytime soon, the legacy that you will leave can be greatly augmented by the careful consideration of color scheme in your brand design. This is particularly the case in our information-saturated and ADD-ridden society – color can aid in memory recall, stimulate the senses, and convey meaning at the most subliminal and primal levels. For this reason, the color choices of large companies are consistently based on color psychology, rather than an executive’s favorite color.

Monday, January 13, 2014

"Liquid Fire": The dubious debut of illuminated signs

Tales of the novelty of the first neon illuminated billboard, which rested atop a hotel in downtown Los Angeles, became a central thread in the cultural fabric of the city, which for decades boasted being the first city to have one in the nation. Articles from the 30’s told of people driving for miles to see the signs which they dubbed “liquid fire” and of congestion so bad that the police had to be called in.

Friday, January 10, 2014

Conscious Commercial Signage

In Liberty Village a vigorous debate is underway about whether or not digital commercial signs are appropriate in the commercial/residential district. At present, Toronto has two designated special sign districts Yonge-Dundas Square and the Gardiner Expressway corridor. Liberty Village borders the Gardiner Expressway, which makes residents especially sensitive to the presence of digital or electronic signs which pepper the corridor.

Wednesday, January 8, 2014

Can A Sign Be A Monument To Progress?

The town of Bandon (in Ireland) has had its share of difficulties, capped by a devastating flood in November of 2009. Last month, on the fourth anniversary of the flood, a town hall meeting was held to discuss the plan for redevelopment of the town. Over the next two years, extensive excavation is planned prompting concerned citizens to call for a meeting to voice their concerns and have their say in how plans for redevelopment will progress.